Renaissance Las Vegas launches innovative social network marketing

Since the launching of sites such as Hi 5, Myspace and other social media sites, millions of internet users have populated these social networks to share information, files, tips and personal interests with millions of users around the globe. However, in the recent months, dozens of companies have also joint the social networks as a way to promote their brands and advertise their business in the cyberspace.

One of these companies that have figured out how to take advantage of the modern times is the Renaissance Las Vegas Hotel, which not long ago started divulging its new promotional tool, a brand new Facebook page. Renaissance Facebook page features a video called: "Why Should You Stay at Renaissance Las Vegas" as well as a collection of photo albums in where customers can check the hotel’s outstanding accommodations, including a view to some of the 548 spacious guest rooms and 30 elegant suites, and high-tech amenities and wedding and meetings spaces specially designed to hold large events such as private parties and ceremonies as well as business conventions, exhibitions and meetings.

"A whole new world of online opportunities has opened up in the past few years, and we feel that Facebook is the next natural step for our marketing efforts. We are excited to step over the precipice into this new era of social communication, where conversation and interaction are key." said Tom Xavier, Renaissance’s General Manager.

These social networks are rapidly becoming a highly effective marketing channel for companies and businesses such as the Renaissance, which uses the new resources to make large announcements, send invitations and begin a discussions and chats with guests and possible clients. Former guests are also collaborating by submitting their own testimonies and pictures, giving other visitors a tinge of what to expect when visiting this incredible non-gaming, smoke-free Las Vegas resort.